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Expert insights on product pricing, validation strategies, and launch best practices for founders

How to Find the Right Price for Your Product Without Guessing

8 min read

Discover proven methods to determine the perfect price point for your product using data-driven approaches, market research, and customer feedback instead of guesswork.

By George Burgess

Why Most Founders Get Pricing Wrong (And How to Avoid It)

7 min read

Learn about the most common pricing mistakes that founders make when launching products and discover practical strategies to avoid these costly errors.

By George Burgess

The Complete Guide to Pricing Validation for Product Launches

10 min read

A comprehensive step-by-step guide to validating your product pricing before launch, including methods, timing, and how to interpret customer feedback effectively.

By George Burgess

Should I Ask Users What They'd Pay for My Product?

7 min read

Explore whether you should ask potential customers about pricing, learn the psychology behind it, and discover the right way to gather valuable pricing feedback that you can trust.

By George Burgess

How Do I Know If My Pricing Is Too High (or Too Low)?

7 min read

Learn to identify the warning signs that your pricing is off, understand the cost of getting it wrong, and discover how to validate your price point before it impacts your growth.

By George Burgess

How Many Price Points Should I Test Before Launching?

8 min read

Find the sweet spot for price testing. Learn why 3-5 price points gives you reliable data without overwhelming your audience, and how to choose the right prices to test.

By George Burgess

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